Do the Product innovations lead for higher Organizational Performance(With Special Reference to Insurance Sector in Sri Lanka)

Show simple item record

dc.contributor.author Niroshan, N.H.P.
dc.date.accessioned 2019-06-04T06:48:42Z
dc.date.available 2019-06-04T06:48:42Z
dc.date.issued 2011
dc.identifier.other UWU/ENM/07/0024
dc.identifier.uri http://erepo.lib.uwu.ac.lk/bitstream/handle/123456789/838/UWULD%20ENM%2007%200024.pdf?sequence=1&isAllowed=y
dc.description.abstract The primary purpose of this research was the identified the impact of product innovation on the organizational performance in Sri Lankan insurance sector. Premium income from long term and general insurance has shown a negative growth in 2009 when compared the previous year growth. In additionally, the study identifies three main type of product innovation in insurance as New to the market innovation (NMI), New to the Company innovation (NCI), Product improvement (PI). Further, the study explores the organizational performance with respect to Average under writing result (AURR). The results are tested on fourteen insurance Companies which are registered on or after 2006 in Sri Lanka; data are collected through primary and secondary source in four years commencing from year 2006 to 2009. Further product innovations are identified through the questionnaire and AURR are obtained through the annual reports of the Insurance. Collected data analyzed using the regression analyzed and hypothesis testing in optimizing the objective of the research. en_US
dc.language.iso en en_US
dc.publisher Uva Wellassa University of Sri Lanka en_US
dc.subject Entrepreneurship And Management Degree Programme en_US
dc.title Do the Product innovations lead for higher Organizational Performance(With Special Reference to Insurance Sector in Sri Lanka) en_US
dc.type Thesis en_US


Files in this item

This item appears in the following Collection(s)

Show simple item record

Search UWU eRepository


Browse

My Account